2026 Poland Korea Brand Week
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B2C

The public fan day — stages, tastings, pop-ups and photo moments across the entire K-universe.

EXHIBITION ZONES

FLOOR PLAN


B2C Floor Layout

STAGE SCHEDULE

Experience two days of diverse K-Culture performances live on stage.

Day1. 15 Sep (Tue)
10:00 – 10:30STAGE EVENT
10:30 – 12:00K-POP Dance Master Class
13:00 – 13:20Dance Performance ‘1 Million’
13:20 – 14:00STAGE EVENT
14:00 – 15:00K-Beauty Master Class
15:45 – 16:00K-Goods Lucky Draw
16:00 – 17:00New Pansori 2026:
About the Dwarfs and Orphan Marisha
17:00 – 18:00
18:00 – 20:00K-Drama Screening & Talk Concert
‘The Legend of Kitchen Soldier’
Day2. 16 Sep (Wed)
10:00 – 10:30Stage Event
10:30 – 12:00K-POP Dance Master Class
12:00 – 13:00 
13:00 – 14:00
14:00 – 15:00K-Beauty Master Class
15:00 – 16:50K-POP Cover Dance Competition
16:50 – 17:00K-Goods Lucky Draw
17:00 – 18:00K-POP Random Play Dance
PROGRAM

Nine ways to feel the K

From primetime drama to plush characters —
every corner of the Korean content universe under one roof

K-Beauty
K-BEAUTY

Product testing, photo zone experiences, and Lucky Roulette.

K-Food
K-FOOD

Ramyun & kimchi tasting, and popular K-food products.

K-Tourism
K-TOURISM

Travel consultations, photo walls, and family-friendly activities.

Characters
K-CULTURE

Hanbok & Hangul experiences, and traditional Korean house displays.

Webtoons
K-DRAMA

K-DRAMA photo zones and drama-inspired props.

K-Drama
K-ANIMATION

Korean animation stories and characters.

TV Content
K-CHARACTER

Korean character products on display.

Games
K-WEBTOON

K-WEBTOON content displays and photo walls.

Animation
K-GAME

Hands-on experiences with interactive Korean games.